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University Students’ National Smile Team Wishes for Success of PyeongChang Olympics   - Visit Korea Committee held a launch ceremony for the 17th University Students’ National Smile Team in Pyeongchang, Gangwon - - 100 students wished for the success of PyeongChang Olympic Winter Games through a flash mob performance - On September 15, the Visit Korea Committee (chaired by Park Sam-koo) held a launch ceremony for the 17th University Students’ National Smile Team at Yongpyong Resort in Pyeongchang County, Gangwon Province. The selection of Pyeongchang as the place for the launch ceremony was to promote the PyeongChang 2018 Olympic and Paralympic Winter Games. A total of 100 members of the 17th University Students’ National Smile Team, who were selected from the Seoul metropolitan area and Gangwon Province, participated in the event. The team will actively engage in various promotional activities for six months until February 2018, and play a leading role in spreading a culture of kindness and hospitality. The University Students’ National Smile Team presented a flash mob performance at the Alpine Ski Arena of Yongpyong Resort. Do Ji-hyuk, one of the students, said, “The success of the PyeongChang Olympic Winter Games depends on the support of citizens. Our team will take the lead in gathering nationwide support.” After the ceremony, the team headed to Gangneung Jungang Market and Seongnam Market to raise awareness of the K-Smile Campaign among stall keepers in Gangneung. They paraded carrying picket signs marked with the emblem of 2016–2018 Visit Korea Year, and boosted participation through fun events such as tattooing, making handheld fans decorated with the PyeongChang Olympics mascots, and taking photos of participants in the pledge of kindness. Kim Wol-sun, a stall keeper at Jungang Market, said, “I was moved by the efforts of the young students visiting the market to promote the Olympics. They motivated me to do my part in welcoming foreign tourists to Gangneung.” Visit Korea Committee Secretary-General Han Kyung-ah, said, “I hope that the efforts of the University Students’ National Smile Team in promoting the K-Smile Campaign has helped to garner interest in the PyeongChang Olympic Winter Games among retailers and the general public. Together with the people of Gangwon, we will make the PyeongChang 2018 Olympic Winter Games into an Olympics of kindness.” In addition, the Visit Korea Committee begun conducting on-the-spot kindness training sessions on September 5 for 1,677 stall keepers of the 14 traditional markets in Gangwon under the theme of “Back to Traditional Markets, Back to Korea.” Meanwhile, to better prepare the province for the inflow of foreign tourists for the PyeongChang 2018 Olympic Winter Games, the committee is exerting itself to provide the best convenience to foreign visitors in the province: It is working together with the Gangwon Provincial Office to supply English menus to more than 2,200 restaurants, and providing hospitality training for about 4,000 transport workers in the region. * The University Students’ National Smile Team is a promotional delegation of university students run by the Visit Korea Committee. A total of 1,500 students have participated in this program since the first team’s launch in 2009 until the end of the 16th team. The 17th team will carry out various activities to create a boom for the PyeongChang 2018 Olympic Winter Games and help make a Korea that people want to visit again. For inquiries, please contact Assistant Manager Cho Hyun-joon, Service Management Team (+82-2-720-7325, chj1014@vkc.or.kr)     On September 15, the Visit Korea Committee held a launch ceremony for the 17th University Students’ National Smile Team at Yongpyong Resort in Pyeongchang, Gangwon. The team members are cheering together and wishing the success of the PyeongChang 2018 Olympic Winter Games. Photograph by Visit Korea Committee On September 15, the 17th University Students’ National Smile Team presented a flash mob performance at Yongpyong Resort in Pyeongchang, Gangwon to promote the success of the PyeongChang 2018 Olympic Winter Games. Photograph by Visit Korea Committee On September 15, members of the 17th University Students’ National Smile Team are wishing for the success of the PyeongChang 2018 Olympic Winter Games at the launch ceremony at Yongpyong Resort in Pyeongchang, Gangwon. Photograph by Visit Korea Committee
Date : 2017/09/25 | Views : 17
Welcoming Banquet Takes Place for 2017 Seoul International Travel Mart   - Over 400 foreign buyers from 50 countries were welcomed and engaged in business exchange -     On Tuesday, September 12th at 7:00 pm, the Visit Korea Committee (chaired by Park Sam-koo) held a welcoming banquet for 400 foreign buyers attending the 2017 Seoul International Travel Mart at the Islands Sevit in Banpo-dong, Seocho-gu, Seoul. This official session of the 2017 Seoul International Travel Mart was also attended by some officials from Korea and abroad, including Visit Korea Committee Secretary-General Han Kyung-ah, Seoul Metropolitan Government Tourism & Sports Bureau Director Ahn Joon-ho, Korea Hotel Association President Yu Yong-jong, Journey Land CEO Roxanne (from Thailand), and Century City Labs CEO Douglas Bogle (from the USA). The event began with a pre-opening performance and was proceeded with promotional videos for the 2016–2018 Visit Korea Year and the Seoul Metropolitan Government, a welcome message, a congratulatory toast, a celebrating performance by The Painters: HERO, and finally commemorative photography. Visit Korea Committee Secretary-General Han Kyung-ah remarked, “The 2017 Seoul International Travel Mart is a meaningful forum for global tourism business that provides a chance to promote Korea tour packages to all over the world.” She added, “We plan to publicize the 2016–2018 Visit Korea Year campaign through continuous exchanges with foreign buyers working for organizing Korea tour packages.” The 2017 Seoul International Travel Mart is a B2B forum co-hosted by the Visit Korea Committee, Seoul Metropolitan Government, and Korea Association of Travel Agents, where more than 1,200 travel agencies from home and abroad trade in their travel and tourist services. Following the opening ceremony on September 12, the 400 foreign buyers from 50 countries attended a tourism presentation and business consultations on the 13th and wrapped up their schedules with familiarization (FAM) tours on the 14th–15th. For the FAM tours, a total of 15 groups traveled different courses (3 groups in Seoul on the 14th and 12 groups in provincial regions on the 14th–15th). For inquiries, please contact Manager Lim Hyo-jin, Marketing Team (jin0709@vkc.or.kr / +82-2-6272-7316).     Photo 1. Visit Korea Committee Secretary-General Han Kyung-ah delivers a welcome message at the 2017 Seoul International Travel Mart. Photo 2. Participants enjoy the banquet at the 2017 Seoul International Travel Mart. Photo 3. Attendees at the 2017 Seoul International Travel Mart
Date : 2017/09/18 | Views : 77
“Passion Connected” in Pyeongchang: The 17th University Students’ National Smile Team Initiates Its Mission   - The 100 members of the 17th University Students’ National Smile Team hold their launch ceremony in Pyeongchang, Gangwon - - The K-Smile Campaign is to be conducted at traditional markets of Gangwon -   The Visit Korea Committee (chaired by Park Sam-Koo) will hold the launch ceremony for the 17th University Students’ National Smile Team for two days, on September 15 (Fri.) and 16 (Sat.), at the Yongpyong Resort in PyeongChang County, Gangwon Province. To wish for the success of the PyeongChang 2018 Olympic and Paralympic Winter Games, this team launch ceremony will take place in PyeongChang with the 100 members of the 17th team in attendance. Comprised of college and university students based in the Seoul metropolitan area and Gangwon Province, the 17th team will be active for 6 months (until next February). At the launch ceremony, the students will make the Pledge of Kindness and present a flash-mob performance, reflecting the hope for a successful Olympics, in front of the Yongpyong Resort, which is the venue for the alpine skiing competition. Subsequently, the team will move to Gangneung City, and there, they will conduct a K-Smile Campaign event with various hands-on kindness programs for vendors working at Gangwon’s representative traditional markets—Gangneung Central Market and Seongnam Market—to encourage their efforts to render friendlier traditional markets. This campaign is expected to create synergy with the on-the-spot hospitality training program. This program has been operated by the Visit Korea Committee since September 5 at 14 traditional markets (1,677 stores) across Gangwon Province under the theme of “Back to Traditional Markets, Back to Korea.” Visit Korea Committee Secretary-General Han Kyung-ah remarked, “As the 17th University Students’ National Smile Team will be active over the period of the PyeongChang Olympic Winter Games, its kindness campaign will put more focus on the host cities of the Olympics, including Gangneung, Pyeongchang, and Jeongseon.” She added, “I hope that every Korean citizen takes responsibility as a member of the National Smile Team to heartwarmingly welcome foreign visitors, thereby making people across the world recognize the PyeongChang Olympics as an Olympics of friendliness.” Meanwhile, in preparation for the flow of foreign tourists into Gangwon Province for the PyeongChang 2018 Olympic Winter Games, the Visit Korea Committee is exerting itself to provide the best convenience to foreign visitors in the province. It is making foreign-language menus for approximately 2,200 restaurants in cooperation with the Gangwon Provincial Office and operating a hospitality training program for more than 4,000 transport workers to spread a culture of kindness throughout the province. * The University Students’ National Smile Team is a promotional delegation of university students run by the Visit Korea Committee. A total of 1,500 students have participated in this program since the first team’s launch in 2009 until the end of the 16th team. The 17th team will carry out various activities to create a boom for the PyeongChang 2018 Olympic Winter Games and help make a Korea that people want to visit again. For inquiries, please contact Assistant Manager Cho Hyun-joon, Service Management Team (+82-2-720-7325, chj1014@vkc.or.kr).     The University Students’ National Smile Team perform a flash-mob to celebrate the G-200 countdown to the PyeongChang 2018 Olympic Winter Games.  
Date : 2017/09/15 | Views : 82
Visit Korea Committee Promotes Korea Tour Card to about 400 Foreign Buyers from 50 Countries   - Promotion Begins at 2017 Seoul International Travel Mart Targeting More than 1,200 Domestic and Overseas Tourist Agencies - The Korea Tour Card has sold over 100,000 copies for 7 months since its release in late January   The Visit Korea Committee (chaired by Park Sam-koo) starts to promote the Korea Tour Card to over 1,200 companies in the tourism industry from home and abroad at the 2017 Seoul International Travel Mart (SITM), which opens on September 11. The 2017 SITM, jointly hosted by the Visit Korea Committee, the Seoul Metropolitan Government, and the Korea Association of Travel Agents, will held from September 11 to 15 (FRI) with various official events including the opening ceremony, travel mart, exhibition and promotion booths, a welcoming banquet, and familiarization tours. The committee has organized its booth to promote the campaign for the 2016–2018 Visit Korea Year to domestic and overseas travel agencies attending the 2017 SITM. It will provide consultation on the Korea Tour Card, a tourist transit pass exclusively for non-Korean visitors, and also have a presentation session for about 400 buyers from 50 different countries who develop Korea tour packages. After its release in January, the Korea Tour Card has sold more than 100,000 copies only in seven months, attracting attention from foreign visitors. The committee will discuss with foreign buyers at the 2017 SITM on how to help tourists purchase and find the information about the card when they prepare for their trip to Korea. “The 2017 SITM will serve as the best opportunity for tourism business to introduce the Korea Tour Card at home and abroad,” said Visit Korea Committee Secretary-General Han Kyung-ah. “We will continue to carry out diverse marketing activities targeting a wide range of markets in South East Asia, Europe, and the US, as well as Japan and China, so that travelers can think of this tourist pass as one of the must-buys for a trip in Korea.” The committee has exerted efforts with a variety of activities to promote the Korea Tour Card by linking it with Korea tour packages in cooperation with the overseas offices of the Korea Tourism Organization, conducting joint promotion programs with five cities in the Seoul metropolitan area, and holding a business presentation meeting for local governments in August. The committee is planning to attend various domestic and overseas tourism fairs to popularize the Korea Tour Card and conduct promotion and sales activities along with tourism agencies. It will also explore more benefits offered in non-metropolitan regions and develop new recommendable travel routes by collaborating with local governments, thereby enabling tourists to visit other cities outside Seoul by simply using the Korea Tour Card. For inquiries, please contact Manager Lim Hyo-jin, Manager, Marketing Team (jin0709@vkc.or.kr / +82-2-6272-7316).   * KOREA TOUR CARD The Korea Tour Card is a tourist transit pass exclusively for non-Korean visitors, which was launched jointly by the Visit Korea Committee and Korea Smart Card Co., Ltd. to commemorate the 2016–2018 Visit Korea Year. Foreign tourists can use this card to pay subway, bus and taxi fares across the country and enjoy discounts at more than 2,000 stores of 130 companies preferred by foreign visitors in the tourism, shopping and entertainment sectors. The pass is now available for KRW 4,000 (balance not included) at convenience stores (CU, 7-ELEVEN), airlines (Jeju Air, Air Seoul, HK Express), Airport Railroad Express, vending machines at the subway stations (Seoul Metro), and banks (Woori Bank and Shinhan Bank). For further information, please visit the official website (www.koreatourcard.kr). 1. The Visit Korea Committee provided visitors with consultation service at its promotion booth in the 2016 SITM. 2. Foreign tourists buying the Korean Tour Card 3. Foreign tourists holding the Korean Tour Card  
Date : 2017/09/13 | Views : 89
Local Governments Show Much Interest in Korea Tour Card, Which Will Revitalize Regional Tourism in Korea   - The Visit Korea Committee held a business presentation on the Korea Tour Card for Local Governments - The Visit Korea Committee (chaired by Park Sam-koo) held a business presentation on the Korea Tour Card for Korean local governments today at 2 pm in AREX-6, a conference room at Seoul Station in Yongsan-gu, Seoul. Tourism marketing officials from a total of 12 local governments (the metropolitan city governments of Seoul, Daegu, Incheon, Gwangju, and Daejeon and the provincial governments of Gyeonggi, Gangwon, North Chungcheong, South Chungcheong, South Jeolla, North Gyeongsang, and South Gyeongsang) attended the event, got a detailed introduction to the Korea Tour Card program, and discussed using the Korea Tour Card to promote local tourist attractions and plans for regional decentralization of inbound foreign tourism through connected projects. “We’ll actively encourage local businesses in popular tourist attractions in our region—Yeosu and Suncheon—to take part in the Korea Tour Card Program, so visitors holding the Korea Tour Card can benefit from a range of offers,” said an attendee from the South Jeolla Provincial Government. “We’ll also develop various tourism programs to encourage more card holders to visit our province.” Visit Korea Committee Secretary-General Han Kyung-ah remarked, “The Korea Tour Card is now a must-have for independent travelers who want to use various modes of public transportation and enjoy a wide variety of cultural content and activities in Korea.” She added, “We’ll promote the Korea Tour Card in partnership with the local governments that participated in today’s event, so that it can become the most widely used tourist card in Korea.” For inquiries, please contact Manager Lim Hyo-jin, Manager, Marketing Team (jin0709@vkc.or.kr / +82-2-6272-7316). ※ KOREA TOUR CARD The Korea Tour Card is a tourist travel pass exclusively for foreigners, which was launched by the Visit Korea Committee along with Korea Smart Card Co., Ltd. to commemorate the 2016–2018 Visit Korea Year. Customized for free independent travelers, this item offers transportation features, including convenient travel nationwide using subway, bus, and taxi services, and discount benefits at 130 companies and over 2000 stores in the major tourism, shopping, and entertainment sectors preferred by foreign visitors. Launched in late January, the Korea Tour Card is sold for KRW 4000 (balance loaded separately) at convenience stores (CU, 7-Eleven), airlines (Jeju Air, HK Express, and Air Seoul, sales begin in September), Airport Railroad Express, subway vending machines, and banks (Woori Bank and Shinhan Bank, sales begin in September), and, with over 87,000 cards sold in about six months (as of July 31, 2017), it is getting an impressive response from foreign tourists. Visit its official website (www.koreatourcard.kr) for more information on the Korea Tour Card.   <Photo_1 Business Presentation on Korea Tour Card _ Business Presentation> <Photo_2 Business Presentation on Korea Tour Card _ Business Presentation>
Date : 2017/09/07 | Views : 74
Visit Korea Committee Holds Press Conference for Foreign Reporters - Reporters from Mongolia, Austria, Peru, and Other Overseas Media were introduced to programs focused on the PyeongChang 2018 Olympics -   On July 29, the Visit Korea Committee (chaired by Park Sam-koo) held a press conference at the Foreign Press Center Korea for reporters from overseas media. The press conference aimed to introduce the “2016–2018 Visit Korea Year” campaign and its programs conducted in line with the PyeongChang 2018 Olympic and Paralympic Winter Games. The attendees were 14 reporters from 8 nations including Mongolia, Austria, Czech, and Peru who had visited South Korea at the invitation of the Korean Culture and Information Service. The conference on the 29th introduced the committee’s programs for the convenience of foreign tourists, such as the Korea Tour Card and the Korea Grand Sale, and the 2nd year’s initiatives for the 2016–2018 Visit Korea Year focused on the PyeongChang 2018 Olympics. The conference proceeded with a Q&A session and interviews; the reporters expressed their interest by asking questions about the programs and campaigns associated with the 2018 Winter Olympics. Having arrived in South Korea on the 27th, the reporters collected news materials regarding the Seoul Plaza, MSIP Task Force Team for PyeongChang Olympics ICT Infrastructure, Gyeongbokgung Palace, and so forth. Until the end of their stay on September 2nd, they will continue visiting remarkable organizations, including the Visit Korea Committee, Incheon Free Economic Zone Authority, DMZ, and Alpensia Ski Jumping Center, for their coverage of the current preparation status for the PyeongChang Olympics. Visit Korea Committee General-Secretary Han Kyung-ah said that she “wishes for the reporters’ interest shown for the PyeongChang 2018 Olympic Winter Games and Korea tours to lead to actual visits to Korea, and plans to use conferences and the committee members’ overseas network channels to promote its programs for the PyeongChang Olympics and the 2016–2018 Visit Korea Year.” Previously foreign journalists engaged in producing special documentaries about South Korea and correspondents from major foreign news agencies were also invited to other press conferences co-hosted in May and July by the Visit Korea Committee and the Korean Culture and Information Service. The attendees were from Brazil, Turkey, Vietnam, Indonesia, and many other countries. Meanwhile, the committee is operating the 2016–2018 Visit Korea Year campaign through the expansion of private participation and, as a public-private partnership organization, furthering promotional marketing for the campaign based on its business cooperation network of 30 member corporations including airlines, hotels, and banks. For inquiries, please contact Kwon Ji-yeon, Manager, PR Team (+82-2-720-7341 / jykwon@vkc.or.kr)   Picture 1_ Conference with foreign media reporters Picture 2_ After the conference, foreign media reporters and Visit Korea Committee staff pose for a commemorative photograph
Date : 2017/09/04 | Views : 98
Visit Korea Committee Successfully Completes Business Presentation in Vietnam Promoting Korea’s All-in-One Festivals   - The Visit Korea Committee held a business presentation on August 23 for Korea Sale FESTA and Korea Grand Sale - Strong local interest shown in convenience services for free independent travelers and in benefits for foreign tourists provided by the committee’s partners   The Visit Korea Committee (chaired by Park Sam-koo) held a business presentation at the Lotte Hotel Hanoi in Vietnam on the evening of August 23 to promote Korea’s all-in-one festivals for shopping, culture, and sightseeing. A total of 110 people attended the event, including Visit Korea Committee Secretary-General Han Kyung-ah and officials from the Korean hotel and airline industries, as well as Ha Noi Department of Tourism Deputy Director Dang Huong Giang and other officials from Vietnamese tourism authorities, travel agencies, and media. * Main Participants from S. Korea: Han Kyung-ah, Secretary-General, Visit Korea Committee; Jung Chang-wook, Director, Korea Tourism Organization Hanoi Office; Lee Dong-min, Director, Korean Air Hanoi Office; Lee Sang-hoon, Director, Asiana Airlines Hanoi Office; Kim Dong-soon, Director, Jeju Air Hanoi Office; Kim Hong-gu, Director, Jin Air Hanoi Office; Song Se-hoon, Director, Eastar Jet Hanoi Office * Main Participants from Vietnam: Dang Huong Giang, Deputy Director, Ha Noi Department of Tourism; Vu Tien Dat, Vice President, TransViet, a local travel agency in Vietnam, etc. The Visit Korea Committee in the day’s event introduced to participants the benefits of the Korea Sale FESTA, which will last a month beginning September 28, and of the Korea Grand Sale, which is scheduled between January and February, over the period of the PyeongChang 2018 Olympic Winter Games. The committee’ convenience services for foreign tourists generated especially strong interest among local officials: These included the Korea Tour Card, a tourist travel pass exclusively for foreigners, and the Hands-Free Service, a baggage storage and delivery service. Participants welcomed the fact that, with a single card, it is possible to pay for bus, subway, and taxi services throughout Korea and to get a wealth of benefits from 128 partners and over 2,000 stores, which led to many inquiries about purchases. They agreed that the Hands-Free Service, which allows tourists to send their baggage in advance from their hotel to the airport or to store it at a subway station or airport, is particularly indispensable for free independent travelers in Korea. “October is a time of great interest in Korea tour packages among Vietnamese people thanks to the beautiful fall foliage in Korea, so, with the Korea Sale FESTA, there will be a rush of people booking trips,” predicted Vu Tien Dat, a vice president at TransViet, a leading local travel agency. “Over 177,000 Vietnamese tourists have visited Korea until July, showing a high growth trend of 29%,” said Han Kyung-ah, the secretary-general of the Visit Korea Committee, which hosted the event. “Local interest in the Korea Sale FESTA and Korea Grand Sale is high, so, with this business presentation, we expect more Vietnamese tourists to visit Korea.” “This year is the 25th anniversary of South Korea–Vietnam diplomatic relations, and the simplification of procedures for issuing visitor/tourist visas and expansion of eligibility for multiple-entry visas that began on July 10 will also lead to an increase in the number of tourists visiting Korea,” predicted Jung Chang-wook, the director of Korea Tourism Organization Hanoi Office. The Visit Korea Committee also held a business presentation in Taiwan in June, promoting these all-in-one festivals. Following the event in Vietnam, the committee plans to continue holding briefings promoting the all-in-one festivals and the Korea Tour Card in Korea’s major inbound tourism markets, including China, Japan, and Indonesia. For inquiries, please contact Kim Hyun-joon, Service Marketing Team (hjk@vkc.or.kr/ +82-2-6272-7305)   Photo 1: The Visit Korea Committee held a business presentation at the Lotte Hotel Hanoi in Vietnam at 18:00 on August 23 (local time), promoting Korea’s all-in-one festivals for shopping, culture, and sightseeing. The main participants are shown taking a group photo after the event. From the right, fourth is Jung Chang-wook, director of the Korea Tourism Organization Hanoi Office, sixth is Han Kyung-ah, secretary-general of the Visit Korea Committee, and seventh is Dang Huong Giang, deputy director of the Ha Noi Department of Tourism. (Photo = Provided by Visit Korea Committee.)   Photo 2: The Visit Korea Committee held a business presentation at the Lotte Hotel Hanoi in Vietnam at 18:00 on August 23 (local time), promoting Korea’s all-in-one festivals for shopping, culture, and sightseeing. Secretary-General Han Kyung-ah is shown giving a Korea Tour Card loaded with KRW 500,000 to the participant who won the raffle.(Photo = Provided by Visit Korea Committee.)
Date : 2017/08/26 | Views : 44
Visit Korea Committee Holds Business Presentation Session on Korea’s All-in-One Festivals in Vietnam, on August 23 - The committee plans on informing over 100 local Vietnamese travel agencies and media about Korea’s all-in-one festivals. - Along with the promotion of the PyeongChang 2018 Olympic Winter Games, the committee will introduce its services for free independent travelers—Korea Tour Card and Hands-Free Service.   The Visit Korea Committee (chaired by Park Sam-koo) plans to hold a business presentation session on Korea’s all-in-one festivals for shopping, culture, and sightseeing at the Lotte Hotel in Hanoi, Vietnam, on Wednesday, August 23. This session will invite officials from the Korea Tourism Organization Hanoi Office (headed by Jung Chang-wook), the Vietnam National Administration of Tourism (VNAT), the Vietnam Society of Travel Agents (VISTA), the Ha Noi Department of Tourism, as well as representatives from over 100 local travel agencies and media. Through the presentation, the committee will introduce the Korea Sale FESTA—targeted at both foreigners and Koreans and scheduled on October 2017—and the Korea Grand Sale—targeted at foreigners only and scheduled on February 2018. To prepare for the PyeongChang 2018 Olympic Winter Games, the Visit Korea Committee plans to ramp up tourism in Gangwon Province by seizing the opportunity of the two festivals: The Korea Sale FESTA, held 130 days before the Olympics, will act as an attention-grabber and the Korea Grand Sale, concurring with the Olympics, will act as an enticement that hopefully attract more tourists to the region and the sporting event. The committee will appeal to Vietnamese travel agencies the benefits that cover shopping, sightseeing, and Korean Wave content all together only available during the promotional events and solicit them to increase Korea tour packages and to attract more tourist to Korea. This year’s Korea Sale FESTA (Sept 28–Oct 31) will be more entertaining as it coincides with Chuseok—Korea’s largest holiday period—and the festival season. From the beginning of the festival on Sep. 28 until Oct. 9, at the Gwanghwamun Square, Seoul, many events will be held promoting the festival and participant companies will also provide various entertaining hands-on programs at their promotional booths. Also, the committee will introduce a band of convenient services targeted at free-independent travelers. The services include the Korea Tour Card, which was launched in January this year: A single card can be used to pay for buses, subways, and taxis and rewards the card holder with its added benefits from 126 sponsors. Another service designed to free up the travelers is the Hands-Free Service. With it, they can send their luggage from their hotel to the airport in advance or store it at subway stations and the airport. By emphasizing these useful services, the committee will promote convenient and smart tours in Korea. The business presentation will be followed by consultations between representatives from Korea and personnel from Vietnamese travel agencies about collaborative efforts for Korea tour packages from Vietnam and convenient services in Korea. Visit Korea Committee Secretary-General Han Kyung-ah remarked, “We have high hopes in Vietnam as a market. The Vietnam’s economy has been growing at a steady pace and Korea has been seeing an increase in Vietnamese visitors. This year’s number rose by 29% compared to that of the same period last year. On top of that, it has been 25 years since the two countries opened up diplomatic relationships. We hope that our efforts with various promotions and convenient services will further flourish the cultural exchange between the two countries. Last June, the Visit Korea Committee held a business presentation session in Taiwan for the same festivals. Following the presentation in Vietnam, the committee plans to continue promoting the all-in-one festivals and the Korea Tour Card by holding road shows in such large markets as China, Japan, Indonesia, and Malaysia from where a large number of visitors come to Korea. For inquiries, please contact Kim Hyun-joon, Service Marketing Team (hjk@vkc.or.kr / +82-2-6272-7305)
Date : 2017/08/25 | Views : 167
Enjoy Luggage-free Trip in Korea via Hands-Free Service!   - The Visit Korea Committee held a business presentation about the Hands-Free Service inviting luggage delivery/storage service providers. -   On the afternoon of the 16th, the Visit Korea Committee (chaired by Park Sam-koo) held a business presentation inviting luggage delivery and storage service providers at the Ferrum Tower in Eulji-ro, Jung-gu, Seoul. This meeting aimed to recruit participants in the Hands-Free Service. The Hands-Free Service is promoted by the Visit Korea Committee during the 2016–2018 Visit Korea Year to ensure foreign visitors enjoy more convenient tours in Korea. The purpose of this program is to increase foreign visitor’s satisfaction in Korea tours and thus to encourage their revisits by providing the service of delivery and storage for their luggage. In addition to the existing businesses having participated since last year, such as Raon, Baypax, and Zimzom, a number of newcomers—Premium Pass, Mybox, Zim Free, Nemo Storage, Loaenseu, Storage World, and Free Lug—attended and shared their opinions about the Hands-Free Service. “Since we become a participant in the Hands-Free Service, we have been able to use the Visit Korea Committee’s channels for our overseas marketing,” remarked Director Kim Heejin of Zimzom, a luggage delivery service provider that has been participating in the Hands-Free Service since 2016. “By continuing the cooperation with the Visit Korea Committee, we will increase our company’s profits and contribute to the qualitative development of the Korean tourism industry.” Visit Korea Committee PR Team Leader Lee Kyung-hee also said, “As a super power in the IT industry, South Korea is already home to many companies that provide the service of luggage storage and delivery, and among them are startups. The Visit Korea Committee will support their overseas marketing and do its best to publicize this useful service among more foreigners.” Businesses that wish to get help with their overseas marketing by participating in the Hands-Free Service may apply anytime on the Hands-Free Service website at www.khandsfree.com. * Hands-Free Service: This service is provided by the Visit Korea Committee to help free independent travelers enjoy tours in Korea more conveniently with no luggage in hand. Tourists can start sightseeing immediately without checking in their hotel. The service is comprised of two types: delivery and storage. Tourists can enjoy their time in Korea without carrying around their bags. For inquiries, please contact Kim Yong, PR Team (+82-2-720-7323 / ykim@vkc.or.kr).     [Pic 1] The Hands-Free Service business presentation ended in success [Pic 2] Tourists come to use the Hands-Free Service
Date : 2017/08/23 | Views : 682
The Visit Korea Committee signed a business agreement for the K-Smile campaign with Niigata Prefecture, Japan. On Friday, July 28, at the tourism office of Niigata Prefecture, the Visit Korea Committee (headed by Chairman Park Sam-koo) and Niigata Prefecture, Japan (headed by Governor Yoneyama Ryuichi) signed a business agreement for the mutual exchange of tourism programs and kindness culture. Ahead of the two successive international mega events hosted by South Korea and Japan in turn—PyeongChang 2018 Olympic and Paralympic Winter Games and Tokyo 2020 Olympic and Paralympic Summer Games—the two parties will build cooperative ties and promote their various programs with the aim of improving tourist services. In particular, Niigata Prefecture is the best place for skiing, which is one of the typical winter sports, and a mecca of Japanese hospitality culture (omotenashi). Based on this cooperation, the committee will further spread its welcoming messages by operating an exchange program for the University Students’ National Smile Team and promoting K-Smile content, and thereby it is expected to establish a Korean culture of kindness that meets global standards and create new demands in the Japanese market. “Rendering kindness in services is very important at this point when the PyeongChang 2018 Olympic Winter Games is close at hand,” remarked Visit Korea Committee Secretary-General Han Kyung-ah. “Taking the opportunity of this business agreement with Niigata Prefecture, we will motivate more Japanese tourists to visit Korea by further publicizing Korean kindness and hospitality,” she added. “I am very pleased that our Niigata Prefecture has become the K-Smile’s first business agreement partner,” said Niigata Vice-Governor Takai Morio. “I hope this agreement could serve as a good opportunity for invigorate exchanges between the two country.” For inquiries, please contact Manager Kim moon-joo, Service Improvement Team (onlyou6@vkc.or.kr/ +82-2-6272-7307).     [Photo] After the signing, they exchange souvenirs. (Visit Korea Committee Secretary-General Han Kyung-ah, left, and Niigata Vice-Governor Takai Morio, right) ◆ What is the K-Smile Campaign? The K-Smile Campaign is a nationwide kindness spreading campaign arranged for the 2016–2018 Visit Korea Year and the upcoming PyeongChang 2018 Olympic Winter Games. It is purposed to make “a Korea foreign tourists want to visit again” by welcoming them with a warm heart and bright smile.
Date : 2017/08/02 | Views : 226