Visit Korea Committee Activities

2016–2018 Visit Korea Year Promoted at International France Travel Market
2016–2018 Visit Korea Year Promoted at International France Travel Market     We visited the International France Travel Market (IFTM) to promote the 2016–2018 Visit Korea Year, where countries from all over the world had come together! For four days from September 26th to the 29th, we carried out promotional activities from a variety of different concepts. Perhaps thanks to the upcoming PyeongChang 2018 Olympic Winter Games, Korea’s popularity was exploding! With so many different countries participating, the event halls were packed with interesting sights you couldn’t take your eyes off of! Shall we take a look at the attractions Korea’s promotional booths offered to visitors? The Korea Tour Card is a must need for foreigners visiting Korea. Thanks to the love of tourists, the Korea Tour Card has already sold over 120,000! Next time you visit Korea, please try out the Korea Tour Card. 🙂 Besides this, we showed videos and explained to visitors about the programs provided by the Visit Korea Committee including the Hands-Free Service and the Korea Sale FESTA. 🙂 The 2016–2018 Visit Korea Year is always ready to welcome visitors! Visitors could ask more details at these consultation tables arranged inside one of Korea’s booths! Korea is a must-visit travel destination full of tourist sites and landmarks where the traditional and the modern come together. It is also host to the 2018 Pyeongchang Olympics. There was also a K-Food promotional booth attracting the taste buds of foreigners!! A variety of food and drinks were prepared to demonstrate that there is more to Korean food besides bibimbap and bulgogi. Everyone paid their compliments on the deliciousness of the food while enjoying their meals! He was demonstrating the dragon’s beard candy—a delight both to the taste and to the eyes! It’s a popular snack among foreigners visiting Korea’s Insa-dong or Myeong-dong. It felt refreshing to watch it being demonstrated here in France along with the locals.  And it tasted absolutely great! And how about the event where you could get your name carefully written in Hangul (Korean characters)? 🙂 Even if the characters were unfamiliar, wouldn’t you enjoy seeing your own name being written in them? People focused intently as each brush stroke created new characters! How did you like the four days filled with various events and experiences to try out at the International France Travel Market? We felt so blessed to have been able to virtually experience so many different countries and promote Korea to many foreigners. We hope to see you again with more promotional activities that will help make Korea a country that foreigners would like to visit again. 
Date : 2017/10/19 | Views : 5324
A Visit to Dongdaemun for the Korea Sale FESTA
A Visit to Dongdaemun for the Korea Sale FESTA     The Korea Sale FESTA is a much-loved event that offers big discounts and bargains. On September 29, we went to Doota Mall in Dongdaemun to check out the Korea Sale FESTA. Ta-da! The Tourist Service Center (TSC) was stationed in front of Doota Mall. Staff members in yellow uniforms were welcoming visitors to the Korea Sale FESTA. The place was full of events and attractions, and the lively atmosphere filled me with excitement. The K-Smile campaign aims to make Korea a friendlier place to visit. This mother and a daughter decided to join the campaign by signing a kindness pledge together. If you come across the TSC, why not take the time to make a kindness pledge yourself? Foreign tourists smile for the camera after receiving help from tour guides and interpreters at the TSC. That day there was a special visit by Na Jong Min, the First Vice Minister of Culture, Sports and Tourism. Mr. Na took a look around the event along with Secretary-General Han Kyung-ah and gave words of encouragement to the members of the University Students’ National Smile Team. We took a group photo in front of the TSC and pledged to do our best until the end of Korea Sale FESTA. The TSC was still running late into the night, helping foreign visitors to enjoy a pleasant shopping experience at Doota Mall. The TSC will continue to visit many places throughout the Korea Sale FESTA. Where will it go next? Look out for more from the TSC in the future! The TSC will be there to make your trip more convenient!
Date : 2017/10/13 | Views : 4904
2016–2018 Visit Korea Year Promoted at Tourism Expo JAPAN
2016–2018 Visit Korea Year Promoted at Tourism Expo JAPAN  The Tourism Expo JAPAN is one of Asia’s largest travel fairs! The Visit Korea Committee also participated to promote the campaign of the 2016–2018 Visit Korea Year.   The Expo was held from September 21st to 24th, and professionals of the travel industry, the media, and other visitors from all around Japan made it even more meaningful. At B2B consultations taking place from the 21st to 22nd in particular, we worked hard promoting our campaign. It was so a rewarding experience. 🙂    As these consultations were giving international networking opportunities, both the consultants and consultees seemed very serious! We met up with many businesspeople one by one, informing them of the Visit Korea Committee and its different services in detail.   The 2016–2018 Visit Korea Year’s booth showed a variety of its services. They included the Hands-Free Service, Korea Tour Card, and Korea Sale FESTA and were so well arranged that visitors can be quickly informed even at one glance! People dropping by at the booth read the leaflet and expressed their eagerness to visit Korea. Their big interest in Korea was so exciting to me! 🙂   In addition, a Korean culture zone had been set up in the Expo hall and attracted many people with its cultural experience programs! At the Korea booth, the Visit Korea Committee, Jeju International Airport, Airport Railroad Express, and Hana Tour held an OX quiz event about their respective programs. So many people were eager to participate! The giveaways for the event included Jeju Airline flight tickets, Korea Tour Cards worth KRW 100,000, Centermark Hotel vouchers, and K-Travel Bus tickets!   K-beauty is far more than just a trend! An expert demonstrated Korean cosmetic techniques at the Expo. With Korean style makeup, you can create a fair skin and a natural and pure look.    Through these various public relations activities, we were able to help people better know Korea! The 2016–2018 Visit Korea Year campaign is coming back with more fun and exciting promotional content! Please do look forward to our next events.
Date : 2017/10/12 | Views : 6063
2016–2018 Visit Korea Year” promoted at 2017 Korea Festival in Jakarta
“2016–2018 Visit Korea Year” promoted at 2017 Korea Festival in Jakarta     South-East Asia is where the Korean Wave is greatly enjoyed and people are highly interested in Korea!! We were really able to experience the popularity of Korean Wave at the 2017 Korea Festival that took place in Jakarta, the capital city of Indonesia. For four days from September 21st to 24th, tour festival events, traditional performances, as well as promotional events for the 2018 PyeongChang Winter Olympic Games took place at Lotte Shopping Avenue in Jakarta! And with concerts being held once a day at the main stadium, there was simply no shortage of distractions. Wherever you went, you could be sure of the great popularity of actor Lee Min-ho, the ambassador for the Visit Korea Committee. After receiving various leaflets and souvenirs from the Committee’s booth, fans always took care to take pictures in front of this display board. While promoting information about travel in Korea and the Visit Korea Committee, we were able to meet so many people. 🙂 Of course, we couldn’t forget about the PyeongChang 2018 Olympic and Paralympic Winter Games in our promotions for Korea. Another booth was set up as part of the special try-out event where you could get a taste of winter sports! As warm as it is in South-East Asia, people were nonetheless highly interested in next year’s Winter Olympics! 🙂 Next is the 2016–2018 Visit Korea Year’s roulette event, where many people came to participate. We also included the Korea Tour Card as one of the prizes for you to enjoy a more comfortable visit to Korea filled with more benefits! We hope you take advantage of the card when you visit Korea. 🙂 We were able to enjoy not only these events but concerts that took place once a day during the event period. These included art shows by the Painters: HERO, hanbok fashion shows, and taekwondo demonstrations. Attendees were treated to concerts where they could get a taste of Korean culture. We can’t forget K-pop when it comes to Korean culture. The skills displayed by the participants of the K-pop Cover Dance Festival seemed to rival those of real K-pop idols. Their performance seemed to transform the festival hall into a real K-pop concert! For the four days, we were able to promote Korea not only through the promotional booth but through a variety of events and try-outs where we got to meet so many great people. Awaiting next year’s Korea Festival, we promise to work harder toward promoting Korea. 🙂 Meet you all in Korea!
Date : 2017/10/10 | Views : 6032
Let’s Practice the “K-Smile” in Japan too! The Korea–Japan Festival 2017 in Tokyo
Let’s Practice the “K-Smile” in Japan too! The Korea–Japan Festival 2017 in Tokyo     The 2017 Korea–Japan Festival, the largest cultural exchange event between the two neighboring countries, was held at the Hibiya Park in Tokyo on September 23rd and 24th. Let’s find out which performances caught the attention of visitors. Representatives of the two countries have made congratulatory remarks at the opening ceremony, boosting the festive mood. On behalf of the Korean delegation, Visit Korea Committee Chairman Park Sam-koo announced the opening of the event and it was followed by the special congratulatory addresses by Lee Hee-bum, the chairman of the PyeongChang Organizing Committee, and Choi Moon-soon, the governor of Gangwon, the host province of the winter Olympics. This two-day event was joined by the members of the University Students’ National Smile Team who are at the forefront of spreading a culture of kindness. The members who had worked on preparations for visitors were giving the final touches by putting promotional leaflets and souvenirs neatly on the tables! 🙂 The elaborately arranged booth featured the programs of putting tattoo stickers and making eco-bags based on the concept of Soohorang and Bandabi—the mascots of the forthcoming PyeongChang 2018 Olympic and Paralympic Winter Games—as well as Olympic winter games in virtual reality and a roulette game! As a reflection of the huge interest in the Winter Olympics, a large number of people visited our booth. Attracting the most attention was the roulette event! It was designed to promote the K-Smile Campaign vigorously. Participants in the roulette game were excited over which kind of souvenir they would get. Another popular event was tattoo sticker decoration! The Olympic mascots Suhorang and Bandarang were enjoying wide popularity in Japan as well! By next year, perhaps Suhorang and Bandarang might surpass Pororo the Little Penguin, a Korean animation character loved all over the world, in popularity!? 😀 Adults as well as children were having a delightful time taking pictures with Suhorang and Bandabi. To give emotional support to hardworking members of the University Students’ National Smile Team, Chairman Park Sam-koo and Secretary-General Han Kyung-ah of the Visit Korea Committee visited the booth! All the people had a great time taking commemorative photographs. The highlight of this promotion was a flash mob performance to wish for the success of the 2018 PyeongChang Winter Olympic Games! It featured a collaboration between the Korea Foundation and the University Students’ National Smile Team! It seems that we have moved a step closer toward the PyeongChang Olympics through the performance. This event is expected to have contributed to expanding the exchanges between the two countries.
Date : 2017/09/29 | Views : 5021