2016–2018 Visit Korea Year Participates in ITB Berlin, Germany

The 2016–2018 Visit Korea Year came up in Berlin, Germany!
The ITB Berlin is one of the largest trade show in Europe. Held at Messe Berlin, the 2017 trade show attracted over 180,000 visitors from 11,000 businesses based in over 190 countries.
As a participant in the 2017 ITB Berlin, the Visit Korea Committee successfully get more people familiar with the 2016–2018 Visit Korea Year!

The Korea booth was so apparent even from far away!
At the booth, the PyeongChang 2018 Olympic Winter Games was imaged with a motif of a sheep ranch in a beautiful snow landscape of Pyeongchang, Gangwon Province. Next year is so eagerly anticipated! 🙂

A variety of promotional videos were publicizing Korea.
Among them, of course, was the video of the 2016–2018 Visit Korea Year!

From March 8th to 10th, a consultation meeting was held for travel agencies.
Look! There are many kinds of promotional materials prepared by the Visit Korea Committee!
(The renewed Visit Korea Year leaflet is so lovely. ^^)

During the B2B consultation meeting, visitors were informed about the various benefits and useful tips offered by the Visit Korea Committee for free individual tourists (FITs).
As many European tourists prefer to be FITs, so these offers are more than perfect for them!

In addition, a briefing session took place where travel agencies were introduced to the programs of the 2016–2018 Visit Korea Year.
Thankfully, everybody in attendance kept attention to our presentations throughout the event, from the beginning with the promotional videos until we say goodbye.

It’s an event of playing Yunnori, a traditional Korean board game. 🙂

Yunnori was really enjoyed by everybody, men and women, young and old. Even just seeing them got me so excited! I hope this traditional Korean board game could help raise greater interest in Korea and the Visit Korea Year.

Darting in and out of different places all over the world, the staff members of the Visit Korea Committee are always busy publicizing the Visit Korea Year!
They took a photo with the mascots of PyeongChang 2018 Olympic Winter Games, Soohorang and Bandabi. ^^